DIGITAL MARKETING - SEARCH ENGINE OPTIMIZATION AND PAY PER CLICK
Search Engine Optimization (SEO) & Pay Per Click (PPC) are the most powerful digital marketing tools
to get high traffic in an online world.
If we imagine digital marketing as a sea, then SEO and PPC are the bulk
carriers to carry your business with a large
number of products.
SEARCH ENGINE OPTIMIZATION:
Search engines are the preeminent software that is
invented to search the information or queries on the World Wide Web. Coming to
the Search Engine Optimization, it is the process of optimizing of web pages or
websites to get higher traffic when users
enter their specific query by following certain algorithms. SEO helps for your
revenue, growth, popularity, and
branding.
PAY PER CLICK:
Pay Per Click plays a cardinal role in any kind of
online business. It involves the mechanism of progressing one's business to get the valid results. Like
Search Engine Optimization, PPC is displayed in search engines like Google,
Yahoo, and Bing, etc. Pay Per Click is an
advertisement platform to spread the business digitally.
Difference Between Search Engine Optimization and Pay
Per Click
- Search Engine Optimization gets the organic results to get higher traffic in search engines.
- Pay Per Click is campaigning of the online advertisements on search engines and pay whenever they clicked.
- SEO takes much more time than PPC to display the business.
- PPC gives the instant results.
- Search Engine Optimization contains title tags, meta tag creation, social media involvement, content optimization and traffic analysis.
- Pay Per Click involves bid management, text creation and updates, keyword selection, and updating.
- Finally, SEO and PPC both have their equal preference. The way you selected the marketing style according to your business tactics will define the outcomes.
To avail our services kindly contact us
Phone number: 9949238382
Mail id: itsbkirankumar@gmail.com
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